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Practice Name

Chroma Optics

Primary Location
370 Shelburne Rd.
Burlington, VT 05401
Phone: (802) 497-1676
Fax: (802) 497-2479

Office Hours

DayMorningAfternoon
Monday9:00am6:00pm
Tuesday9:00am6:00pm
Wednesday9:00am3:00pm
Thursday9:00am5:00pm
Friday10:00am4:00pm
SaturdayClosedClosed
SundayClosedClosed
Main Content

Bevel

What is the most underrated cosmetic enhancement? Eyeglasses.

THINK ABOUT IT

Millions of people wear glasses and yet most only have one pair, perhaps with a sunglass alternate. And yet, most people wear their glasses day in day out, in the office, while working out, at a black-tie affair, and while just flopped on the couch watching television.

SINCE 1999

Richard Mewha and Rick Nelson think about this a lot, which makes sense as they’re in the eyewear business and founded their own eye frame company, Bevel, in 1999. They’re committed to making eyewear as essential to personal style and self-esteem as apparel or cosmetics. After all, while wearing prescription lenses corrects an optical need, it also brings attention to a primary asset: the face. Eyeglasses are universal, not gender specific, easy to maintain, and play a crucial role in our lives and daily discourse.

UNLIKELY PARTNERS

During the 1990s, Richard and Rick were colleagues at the Optical Shop of Aspen (OSA) and began seeking out one anothers’ advice and relying on each other as sounding boards. Their professional friendship seemed unlikely aside from their name, on the surface they appeared to have little in common. Richard, with the easy demeanor of the international traveler, is English, loves living in New York City, and enjoys independent music and film and classic literature. Rick, meanwhile, is a clean-cut all-american, born, raised and still residing in suburban Kansas City, having learned the fundamentals of the eyewear business working behind the counter of his fathers optical shop.
 

DESIGN, INNOVATION, EXCLUSIVITY

While Richard focuses on design, keeping up with the cultural zeitgeist, esthetic trends and opportunities for international growth, Rick ensures that all other facets of the business are running smoothly. Neither wants the brand to be the coolest or hottest or most recognizable. Instead they’re committed to maintaining a classic but minimalist esthetic, using truly high-quality materials with japanese production, and constantly seeking innovation so glasses look, fit, and perform better.

A BEVEL LOOKING WORLD

Through it all they strive to meet their ultimate goal: to help people feel good about themselves by making them look great. If everyone wore bevel frames, the world would definitely be a better-looking place in more ways than one.

DESIGN PLUS SERVICE

The two recognized their differences would be a strength in establishing a business together. Through his work with OSA and Alain Mikli before that, Richard was confident his modern, minimalist design esthetic would appeal to customers. Both men were determined to create a company that opticians would enjoy dealing with. By establishing the headquarters in Kansas City, Rick knew he could find employees with the midwestern warmth and sensibility to ensure outstanding customer service.


www.bevelspecs.com

Exclusive Offer

Office Hours

Monday 9:00am - 6:00pm
Tuesday 9:00am - 6:00pm
Wednesday   9:00am - 6:00pm
Thursday 9:00am - 6:00pm
Friday 9:00am - 5:00pm
Saturday Closed
Sunday Closed

Online Form

Chroma Optics offers our patient form(s) online so they can be completed it in the convenience of your own home or office.
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Our Services

We strive to provide complete care for our patients. Learn more about all the services we provide.

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Contact

Chroma Optics
370 Shelburne Rd.
Burlington, VT 05401
Get Directions
 
  • Phone: (802) 497-1676
  • Fax: (802) 497-2479
  • Email: chromaoptics@gmail.com
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